With over 10 years of experience in raw feeding, we believe we know everything there is to know about raw dog food.

Our co-founder Greg Van Praagh, became Vice Chairman of the PFMA (Pet Food Manufacturers' Association) in 2019, cementing our role as industry leaders and experts in the raw feeding industry and keeping us at the centre of industry developments.

We collaborate with other industry experts including The Holistic Vet, Dr Nick Thompson to ensure our team are educated on raw feeding best practices and all the benefits of raw feeding. This means you can feel assured when you reach out to us for help & advice.